Through an increasing trend towards market globalisation, the English language has and will continue to grow in importance as the Lingua Franca of business. IWN has long answered this trend with the introduction of ECONOMY TRIBUNE, its international English-language magazine.

ECONOMY TRIBUNE covers in detail those companies active within or of interest to export and import markets at an international level. This way, new and interesting products, as well as services, business models, and strategies are brought into focus across land and sea.

In order to present a realistic and accurate picture of a given company, ECONOMY TRIBUNE does not content itself with the usual press releases and info-packs. On the contrary, emphasis is given to in-depth and personal interviews with chief decision-makers and key company figures, and thus those responsible for the corporate success, visiting such within their companies or at international Trade-Fairs. In this way, not only the important aspects of products and services are presented in a direct and plausible and comprehensible way, but also the essence of what makes a given company "tick". This, backed by an insight into the company history, structure, and philosophy, provides for a round and holistic picture.

The target audience are readers from the middle and upper management levels active in trade, industry and service.